Featured UK Startup: OneFifty Consultancy

OneFifty Consultancy is a social and digital marketing consultancy born from a passion for bringing data and human behaviour together. A Startups 100 Winner for two years in a row, OneFifty works closely with marketing, brand, communications, and customer service teams to build meaningful digital strategies for today’s socially-driven world. 


Company name: OneFifty Consultancy

Founders: Katie Buckett and Alex Pearmain

Based in: London

Launched: January 2016


Q: In simple terms, what does your startup do? 

Katie: We’re a strategic digital consultancy which uses an understanding of data and human behaviours to have more effective brand and commercial interactions with the people who actually matter.


What does that mean in practice? Digital data gives us a greater understanding of what customers actually want than ever before. We help organisations and brands make more effective use of that—from delivering sales leads for business software to getting people to book a hotel stay. 


Q: What problem/s do you seek to solve or help? 

Katie: Opinions don’t matter. Facts do. We look at the evidence of how people live today—and challenge ourselves and others to prove it. That’s the basis of intelligent marketing (and commercial) decisions. 


To be successful at what we do means bridging different worlds: digital data analysis and insight, behavioural psychology, and creative thinking. Those are worlds people haven't combined before. It means we’re grounded in the evidence (our motto is ‘Prove It’). 


Q: Are you funded and how? 

Katie: We took a small amount of investment when we started from Hope&Glory, an award-winning brand PR agency. 


Q: What were you doing before you started OneFifty?

Katie: We were both working for comms agency, Brands2Life, leading the social and digital team. 


Q: What inspired you to start OneFifty? 

Katie: Having both worked in house and agency-side, we have seen people making decisions about how to engage customers. These decisions are based on their view, not the evidence of behaviours which customers share daily online. We wanted to solve the simplest, biggest and yet hardest to shift commercial behaviour we had experienced. Some wine helped, too. 


Q: What are your goals over the next five years? Where do you see yourself and OneFifty?

Katie: Our strapline is: Let’s Be Architects Of What Comes Next. Our goal for the next five years isn’t to be the biggest but the most influential brand marketing consultancy. Creating what comes next means having our approach more widely adopted—so we want to see other consultancies imitating what we do. That’s how we know we drove systemic change, which benefits consumers and customers. If we do that, we will succeed financially in the medium and long-term.

Images courtesy of OneFifty Consultancy. To learn more, visit the OneFifty Consultancy website.



Stay tuned for more of our UK startup features. Subscribe to our newsletter or follow us on Facebook, LinkedIn, and Twitter for the latest updates. Need software developers for your startup? Learn more about how Cloud Employee workstalk to us, or check out our Developer Pricing Guide.

Hire A Developer Now!

Want to find out more? Fill out the form below and our team will contact you within 24 hours!
Unable to process your request. Unable to connect to the remote server. Please refresh and try again. You can also contact our hotline numbers > UK: +44 20 3289 6876 | AU: +61 285 996110 | US: +1 929 223 0231 | SE: +46 844 68 12 45 .

Join Our Newsletter!

Receive weekly newsletters on outsourcing, tech and exclusive promotions.

Are you a writer or blogger in the technology space looking to showcase your knowledge to an audience?

Lets talk

Featured Article


Download Our Developer Pricing Guide

We did an analysis on the difference between western and Philippines developer salaries. Uk, USA and Australia pricing comparisons available.


Be up to date!

Sign up for our newsletters and get our latest outsourcing and tech news, and exclusive promotions.

How many hours do you want the developer to dedicate to working with you?

What skillsets are you looking to hire?

When do you need your developer to start ?